Local Marketing Made Simple

The local marketing platform that puts you in control of listings, SEO, and reputation.
Trusted by marketers. Built by search experts.

14 day free trialNo Card Needed

Those who know local SEO choose BrightLocal

"BrightLocal has given us the ability to improve the brand awareness and visibility for our locations."

Foad Izadi KumonFoad IzadiKumon

"The BrightLocal tools are truly awesome. My company uses them for all our clients."

Joy HawkinsJoy HawkinsSterling Sky

"BrightLocal continues to be the most reliable, indispensable tool in our SEO and reporting arsenal."

Geoffrey Taylor Smile SavvyGeoffrey TaylorSmile Savvy

Get the Latest Local SEO Insights

Got a question about local SEO? Browse a wealth of resources and reports for the knowledge you need.

NEW: Build a Comprehensive Local Marketing Report in Just 5 Minutes

How much time do you spend setting up marketing reports for a client or for your business? A couple of hours? A whole day? Well, in BrightLocal you can now do it in under five minutes! That’s because we’ve just made a major upgrade to our Report Creation Wizard. At BrightLocal, we’ve always been dedicated… Read More

Published 2019

Google Analytics for Local Businesses Study

Google Analytics is undoubtedly one of the most useful tools out there to understand your digital performance, no matter your website’s size. It allows users to track their website visitors, measuring traffic across different online channels over time. For local businesses, however, it can be difficult to know which metrics to watch. With research finding… Read More

Published 2019

Are We Experiencing a Local Algorithm Update? [Local RankFlux Data – November 2019]

Since Saturday 2 November, our local algorithm tracker, Local RankFlux has been reporting higher than usual ranking fluctuations. While daily volatility levels usually sit within a score of 2.2-2.8, we’ve seen notable fluctuation across all industries. This suggests the possibility of changes to the local algorithm, with Wednesday seeing a peak of 4.71 – nearly… Read More

Published 2019